This Privacy Policy describes how Velta, a sole proprietorship of
Cristiane Aparecida de Amorim Miranda registered in the Province of Ontario, Canada, operating
from 213 Pineglen Crescent, Kitchener, Ontario N2R 0G2 (“Velta,” “we,”
“us”) collects, uses, discloses, and protects personal information in connection with the
velta.fit website and mobile applications (the “Platform”).
Velta is a two-sided marketplace connecting members with independent fitness coaches, available
to residents of Canada, including residents of Quebec.
We are committed to complying with the federal Personal Information Protection and Electronic Documents Act (PIPEDA) and the substantially-similar provincial privacy laws that apply in Alberta and British Columbia to private-sector activity of their residents. This Policy is drafted to satisfy those regimes.
Our Privacy Officer oversees compliance with this Policy and applicable privacy law. You may contact the Privacy Officer with any question, access or correction request, or complaint:
Privacy Officer
Cristiane Aparecida de Amorim Miranda
Velta
213 Pineglen Crescent, Kitchener, ON, Canada N2R 0G2
Email: support@velta.fit (subject line: "Privacy")
Response target: within 30 days of your request
| Category | Examples | Sensitivity |
|---|---|---|
| Account identifiers | Name, email, password hash, Google ID (if you sign in with Google), IP address, device identifiers | Standard |
| Eligibility data | Age confirmation (18+), province of residence (for account, billing, and provincial consumer-protection purposes) | Standard |
| Profile data | Training preferences, goals, language | Standard |
| Coach profile data | Coach biography, self-declared certifications, specialties, pricing tier, certificate of insurance | Standard |
| Health information | Injury history, medical flags declared in PAR-Q+, body measurements, weight history, progress photos | Sensitive |
| Exercise videos | Videos uploaded for coach form-review; may include image of your body and face (captured via Camera or Photo library — see §3.1) | Sensitive |
| Communications | Chat messages with your Coach, support tickets | May include sensitive information |
| Usage data | Workouts completed, set-by-set logging, feature usage, session timestamps | Standard |
| Payment data | Payment method tokens handled by Stripe. Velta does not store full card numbers. | Handled by processor |
| Application logs | Error traces, diagnostic metadata (no content of chats or videos) | Standard |
The Velta Android app requests sensitive permissions just-in-time — only when you tap the feature that needs them, never at app startup. The table below lists every permission declared in the app manifest, when we ask for it, why we use it, and what we do not do with it.
| Permission | When we ask | Why we use it | What we do not do |
|---|---|---|---|
CAMERA |
The first time you tap "Record" on an exercise-video upload screen. | To let you record an exercise video for your coach to review. | We do not access the camera in the background, we do not record audio without an active capture, and we do not retain camera output that you cancel before saving. |
READ_MEDIA_IMAGES |
The first time you tap "Upload from gallery" on an exercise-video or progress-photo screen. | To let you choose an existing video or photo from your device's gallery via the system picker. Velta uses this permission only via user-initiated picker flows; we do not scan or enumerate your photo library. | We do not browse your photo library on our own, we do not index your photos, and we do not retain any image you do not explicitly select and upload. |
POST_NOTIFICATIONS |
The first time the app needs to deliver an actionable notification (e.g. a new message from your coach or a new feedback video). | To send transactional notifications about your account: new coach message, new video feedback, subscription billing events, and account-security alerts. | We do not send marketing push notifications during the POC. All push messages are transactional. |
VIBRATE |
Granted automatically (no runtime prompt; this is a normal-permission category on Android). | To accompany incoming-notification haptics on devices that support them. | We do not use vibration outside of notification haptics. |
INTERNET |
Granted automatically (no runtime prompt; this is a normal-permission category on Android). | Required for the app to communicate with Velta's servers (login, syncing workouts, uploading videos). | The app does not contact servers other than Velta's own API and the sub-processors listed in §8. |
If a future version of the app introduces a new sensitive permission, we will update this table
before that build ships. The Android manifest at app/android/app/src/main/AndroidManifest.xml
is the source of truth; rows in this table must equal the <uses-permission> entries
declared there.
We use personal information only for purposes identified at or before collection:
During the Proof of Concept, Velta does not use artificial intelligence or machine-learning systems to process Member Content (videos, photos, chat, PAR-Q+ answers). Coach matching, workout assignment, and feedback are carried out by humans. No decision about subscription pricing, account suspension, or billing is made exclusively by automated means.
If we introduce AI processing after the POC, we will update this Policy, notify you in advance, and obtain your express opt-in before any of your Member Content is processed by automated systems.
Under PIPEDA, we rely on your meaningful consent to collect, use, and disclose personal information. Where data is particularly sensitive, we obtain express opt-in consent, separate from the Terms of Service, and you can withdraw consent at any time.
During onboarding you will be asked to grant distinct consents for:
You may withdraw any consent at any time by emailing support@velta.fit (subject line "Privacy") or adjusting your privacy settings. Withdrawal is forward-looking and may prevent us from providing certain features.
We treat injury history, PAR-Q+ responses, progress photos, body measurements, and exercise videos as sensitive information and apply enhanced safeguards:
We share personal information only with the following categories of recipients, and only as necessary to provide the Service:
| Recipient | Purpose | Location |
|---|---|---|
| Your Coach | Deliver coaching: view profile, health/injury flags, videos, chat, progress | Canada (including Quebec) |
| Stripe (Stripe Payments Canada, Ltd. / Stripe, Inc.) | Payment processing, marketplace facilitation, Coach payouts via Stripe Connect | Canada / US |
| Amazon Web Services, Inc. | Hosting (compute, storage, database, video storage) in AWS us-east-1 | US |
| Google (Alphabet Inc.) | Optional Google Sign-In (OAuth identity provider) if you choose it at login | US |
| Google (Google Analytics 4) | Receives behavioral analytics events (page views, button clicks, signup completion, subscription completion) when you grant Analytics consent in our cookie banner. We do not send your email, phone, or other identifiers; only a Cognito user ID after you log in. See Google’s privacy policy at policies.google.com/privacy. | US |
| Meta Platforms, Inc. (Meta Pixel) | Receives behavioral conversion events (page views, signup, subscription) when you grant Marketing consent in our cookie banner, used to measure the effectiveness of our advertising on Facebook and Instagram. We do not send your email, phone, or other identifiers. See Meta’s privacy policy at facebook.com/privacy/policy. | US |
| Axiom | Application logging and error monitoring. No health data, video, or chat content is sent to Axiom. | US |
| Government and law enforcement | Where required by law or lawful court order | As applicable |
Each service provider is bound by its published data-processing terms requiring PIPEDA-equivalent protection and use limited to the specified purpose. We do not sell your personal information.
Most Velta infrastructure is hosted in the United States (primarily AWS us-east-1).
Your personal information, including sensitive health data, will therefore be transferred to and
processed in the United States. US authorities may, in specified circumstances, access data
held in the United States under US law, including the US Foreign Intelligence Surveillance
Act. We use contractual safeguards with US sub-processors and only transfer what is necessary for
the Service.
No system is perfectly secure. If a breach occurs, we will follow the procedures described in Section 13.
| Category | Retention |
|---|---|
| Account PII while active | For the life of the account |
| Account PII after cancellation | 24 months, then purged (unless a longer retention is required by law, e.g., tax records) |
| Exercise videos — paid subscription | 12 months from upload |
| Exercise videos — free trial | 30 days from upload |
| Chat logs | 24 months from last message, then archived or purged |
| Payment records | 7 years (CRA record-retention obligation) |
| Security logs | 12–24 months depending on log class |
Retention periods are minimums tied to a legal or operational purpose; once the purpose ends, data is destroyed or anonymised.
You have the right to:
To exercise any right, email support@velta.fit with subject line "Privacy." We will respond within 30 days. In exceptional cases where more time is needed we will notify you.
You can request deletion of your personal information through any of the following channels:
Once we receive a verified deletion request, deletion is initiated immediately. We aim to complete the hard delete within 24 hours, and in any case within 30 days. We will email you a confirmation when the hard delete is complete.
Some categories of data are retained beyond deletion to meet legal, security, and fraud-prevention obligations. We do not restate the retention periods here; see Section 11 (How long we retain personal information) for the full table. The most common retained categories are payment records (CRA tax-record obligation) and security logs.
Data covered by an active legal hold or an unresolved dispute is retained until that matter is resolved, regardless of an earlier deletion request.
If a breach of security safeguards creates a real risk of significant harm to you, we will:
The Velta Platform uses first-party session cookies required to keep you signed in and to secure the application. We also use opt-in third-party analytics (Google Analytics 4) and marketing (Meta Pixel) tools, each gated on your consent choice in the cookie banner. For a full inventory of cookies and storage keys, see our Cookie Policy.
The Platform is intended for users 18 years and older. We do not knowingly collect personal information from anyone under 18. If you believe a minor has created an account, contact support@velta.fit and we will promptly delete the account.
We may update this Policy from time to time. Material changes will be notified by email and by a prominent in-Platform notice at least 30 days before the effective date. The “Version” and date at the top of this Policy indicate the most recent update.
Questions, access requests, or complaints should be sent to the Privacy Officer at support@velta.fit (subject line "Privacy").